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To Patent or Not to Patent?
Not all ideas require a patent to produce and take them to the market. Ideas that I term 90 day wonders do not require a patent. This means the product has a short life an will probably be here today and gone tomorrow. An example would be many of the products seen on TV with their wait a minute, I’m not done yet pitch. These products are not worth the time and expense to obtain a patent. Long before the patent is issued, the product will be obsolete or no longer in vogue. You still want to be sure they meet the criteria for patent so that you do not infringe an existing patent.
On the other hand, products that have longevity in the market should be patented.
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